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Good Grief! Peanuts is Celebrating Their 75th Anniversary!

02 October 2025

Aurora® Honored in Toy Insider's 2025 Holiday Gift Guide

16 September 2025

Discover Your Palm Pals Bestie - Take the Palm Pals Quiz to Find Out!

15 August 2025

Bring Home the Fun with the Official Peppa Pig™ Plush Collection

01 August 2025

The Comfort of Plushies: Supporting Mental Health with Aurora Plush

15 July 2025

Welcome to the Aurora Plush® and Toy Blog!

featured The Ultimate Guide to Cleaning Your Plushies

Discover the ultimate guide to cleaning your Aurora® and ebba™ plushies. Learn essential tips and step-by-step instructions to keep your beloved stuffed animals looking their best. Ensure your plushies remain hygienic, durable, and cherished companions with our expert cleaning advice.

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Our FEATURED Springtime Plush & How to Grab Them

Discover the magic of Aurora's Spring plush collection! Meet the enchanting Fungi Friends, adorable Palm Pals, and delightful Spudsters, plus our exclusive licensed plushies. Embrace the joy of spring with these irresistible new companions. Start your collection today!

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Welcome to the New Blog & Enchanting Plush World of Aurora®

Summary: Celebrating 40 Years of Plush Love Celebrating 40 Years of Plush Love Welcome to Aurora®'s brand-new blog! Join us as we celebrate 40 years of bringing joy to the world through cuddly companions. Dive into the plushiverse with us and explore behind-the-scenes looks, plushie pampering tips, DIY projects, eco-friendly practices, collector's guides, and more! Be part of our plushie community, where...

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