Our FEATURED Springtime Plush & How to Grab Them

Discover the magic of Aurora's Spring plush collection! Meet the enchanting Fungi Friends, adorable Palm Pals, and delightful Spudsters, plus our exclusive licensed plushies. Embrace the joy of spring with these irresistible new companions. Start your collection today!

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Welcome to the New Blog & Enchanting Plush World of Aurora®

Summary: Celebrating 40 Years of Plush Love Celebrating 40 Years of Plush Love Welcome to Aurora®'s brand-new blog! Join us as we celebrate 40 years of bringing joy to the world through cuddly companions. Dive into the plushiverse with us and explore behind-the-scenes looks, plushie pampering tips, DIY projects, eco-friendly practices, collector's guides, and more! Be part of our plushie community, where...

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