AURORA® BLOG

Find the Perfect Christmas Plush Toy As the holiday season approaches, the air is infused with a unique sense of enchantment. Streets glisten under twinkling lights, homes radiate warmth against the crisp winter chill, and melodies of cherished carols fill the atmosphere. It’s a time for joy, reflection, and creating memories with loved ones. Amidst the delightful chaos of preparing for holiday...

Find Your Place on the Spud-O-Meter! Welcome to the delightful world of Spudsters by Aurora, where each potato-shaped plush is not just a toy but a companion that matches your spirit! These unique plushies blend the charm of animals with the quirky, cuddly form of a potato, making them perfect for both play and display. To make your experience even more fun,...

Adorable Halloween-Themed Plushies! As the leaves turn and the air chills, it's clear that Halloween is just around the corner, bringing with it the excitement of costumes, treats, and, of course, spooktacular plushies! Aurora has outdone itself this year with an array of adorable yet eerie companions sure to delight collectors and Halloween enthusiasts alike. From the charmingly quirky Spudsters to the spirited...

Discover the timeless charm of the Peanuts comic strip by Charles M. Schulz. Explore the iconic characters like Charlie Brown, Snoopy, and Woodstock, and learn about Aurora's officially licensed high-quality Peanuts plushies that every fan needs in their collection. Celebrate over seventy years of heartfelt humor and nostalgia!

Explore Fan-Favorite Plushies! The magic of plushies lies in their ability to bring comfort, joy, and a touch of whimsy into our lives. Whether you're a seasoned collector, a parent looking for the perfect companion for your child, or simply a plush enthusiast, this countdown of the top 10 Aurora® plushies of the year will surely delight you. Let's count down from...

Discover the Charm of MewMews™ Are you ready to welcome a new cuddle companion into your home? Say hello to MewMews™, Aurora’s latest sensation in the world of plush pals! These adorable cat plushies are not just toys; they’re unique characters, each with their own story and personality. Meet the MewMews™ Family A Plush with Personality The first series of MewMews™ features...